Privacy Policy

At Deep Wetsuit (“we”, “us”, or “our”), we are committed to protecting the privacy and security of our customers’ personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website deepwetsuit.com or make a purchase from us.

1. Information We Collect

We collect the following types of information to provide and improve our services to water sports enthusiasts:

• Personal Identification Information: Name, email address, shipping address, phone number, and payment details when you make a purchase of drysuits, kayak gear, or other water sports equipment.
• Transaction Information: Details about products you purchase, payment method, and order history.
• Technical Information: IP address, browser type, device information, and cookies data to enhance your browsing experience.
• Communication Data: Records of your correspondence with us if you contact our customer service team.

2. How We Use Your Information

Your information helps us provide the best service for professional divers and water sports adventurers:

• Process and fulfill your orders for drysuits, buoyancy aids, and other water sports gear
• Provide customer support and respond to your inquiries
• Improve our website functionality and product offerings
• Send order confirmations, shipping notifications, and service-related communications
• Prevent fraud and enhance the security of our payment systems
• Comply with legal obligations and enforce our terms of service

3. Data Sharing and Disclosure

We value your trust and only share your information when necessary:

• Service Providers: We share data with trusted third parties who assist in payment processing (Visa, MasterCard, PayPal), shipping carriers, and IT services, all bound by confidentiality agreements.
• Legal Compliance: We may disclose information if required by law or to protect our rights and safety.
• Business Transfers: In the event of a merger or acquisition, customer information may be transferred as a business asset.

We never sell your personal information to third-party marketers.

4. International Data Transfers

As we ship to 38+ countries from our UK warehouse, your data may be transferred to and processed in countries outside your own. We ensure all transfers comply with applicable data protection laws.

5. Data Security

We implement robust security measures to protect your water sports gear purchases:

• 256-bit SSL encryption for all transactions
• PCI DSS compliant payment processing
• Regular security audits of our systems
• Limited access to personal data within our organization

While we take all reasonable precautions, no internet transmission is completely secure. We encourage customers to use strong passwords and protect their login information.

6. Your Rights

Under data protection laws, you have rights including:

• Access: Request a copy of your personal data we hold
• Correction: Update inaccurate or incomplete information
• Deletion: Request erasure of your personal data in certain circumstances
• Objection: Object to processing of your data for direct marketing
• Restriction: Request limitation of how we use your data
• Portability: Request transfer of your data to another service provider

To exercise these rights, please contact us at [email protected].

7. Cookies and Tracking Technologies

We use cookies to enhance your experience when shopping for diving and kayaking equipment:

• Essential Cookies: Necessary for website functionality and secure checkout
• Performance Cookies: Help us improve our website performance
• Functional Cookies: Remember your preferences (e.g., currency selection)
• Marketing Cookies: Show relevant ads for water sports gear (you may opt-out)

You can manage cookie preferences through your browser settings. Disabling cookies may affect website functionality.

8. Changes to This Policy

We may update this policy to reflect changes in our practices or legal requirements. The updated version will be posted on our website with a new “Last Updated” date.

9. Contact Us